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How to Improve Video Ads — By Spying on What Already Works

One of the easiest ways to improve your video ads isn’t guessing — it’s spying.

Before you plan, shoot, or edit anything, you should know what kind of video content is already working in your market.
And the best place to start? Your competitors’ ads.

No need for shady tactics — this is completely public, legit, and wildly useful.


Why Spying Works

Looking at other businesses’ video ads gives you two key advantages:

  1. Clarity: You see what messaging, styles, and formats are trending.

  2. Direction: You can better brief your own team (or us!) on what type of video you’re aiming for.

This shortcut saves time, helps avoid guesswork, and makes your next video more effective from the start.


Where to Find Real Ad Examples (Fast)

Here are the two best free tools to spy like a pro:

🟦 LinkedIn Ad Library

Search by company name and see all active campaigns. Great for B2B brands.
🔗 Open LinkedIn Ad Library

🟦 Meta (Facebook & Instagram) Ad Library

See active video ads by brand, region, and format. Especially useful for DTC or ecommerce.
🔗 Explore Meta Ad Library

Final Word: Copy First, Then Create

Don’t start your next video in a vacuum.

Use these libraries to explore what’s working, what stands out, and what style you want to emulate — then build your own creative twist.

💡 Not sure what kind of video to make? Start here.

Smart creators don’t reinvent. They reverse-engineer.

Want help turning those insights into actual video content? That’s where Vedio steps in.

Unlock your creativity.

Building a unique and authentic team of ambassadors can be a daunting task – but with our feature-packed software and our discovery tools at

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